
Hitesh Lamba
Founder of Million Global Leads, in search marketing since 2013. LinkedIn
Hitesh Lamba founded Million Global Leads in 2013 and has worked in search marketing ever since. The agency has served 500+ local businesses, and Hitesh writes its guides for owners in trades such as roofing, HVAC, and plumbing, covering local SEO, Google Business Profile optimization, Google reviews, and what SEO costs.
On the AI search side, he writes about generative engine optimization, how to rank in ChatGPT, and how traditional SEO compares with GEO. Every guide sticks to what Google, OpenAI, and other platforms publish in their own documentation, plus the results Million Global Leads can verify.
Who is Hitesh Lamba?
Hitesh Lamba is the founder of Million Global Leads, a US marketing agency he started in 2013. He writes practical guides for local service businesses on Google Maps, reviews, local SEO, and lead generation, and analysis for brands that want to be cited by AI search engines. Owners can book a free 15-minute marketing audit with him, and the full list of his articles is in the marketing guides hub.
Guides for local service businesses
- Can Google Reviews Be Removed? What Google Takes Down and What Stays
- Google Business Profile Optimization: How to Rank Higher on Google Maps
- How Much Does SEO Cost? An Honest Answer for Local Businesses
- How to Get More Google Reviews for Your Local Business
- How to Get Real Estate Leads: A Practical Playbook for Agents
- How to Get Roofing Leads That Turn Into Signed Jobs
- Is SEO Worth It? An Honest Answer for Local Businesses
- SEO vs PPC: Which Should a Local Business Pay For First?
- What Is a Marketing Agency? A Plain Guide for Local Business Owners
- What Is Local SEO? A Plain-English Guide for Business Owners
- How Do Law Firms Get Clients? A Plain Guide to Legal Marketing
- How to Get Contractor Leads That Turn Into Signed Contracts
- How to Get Electrician Leads That Turn Into Booked Jobs
- How to Get HVAC Leads That Turn Into Booked Service Calls
- How to Get Plumbing Leads: A Practical Plan for Plumbers
- How to Market a Cleaning Business and Keep Clients Booked
- How to Market a Dental Practice: New Patients, Reviews, and Recall
- How to Market a Landscaping Business and Fill Your Routes
- How to Market a Salon: Fill the Chair You Already Have First
- Restaurant Marketing Ideas: A Practical List Grouped by Goal
- Google Reviews vs Yelp: Where Should a Local Business Focus?
- How Much Does a Website Cost? A Line-by-Line Guide for Local Businesses
- How to Create a Google Business Profile: Setup, Verification, and Claiming
- How to Do Local SEO: A Step-by-Step Checklist for Local Businesses
Guides and analysis on AI search
- Google AI Overviews: What They Are and How to Appear in Them
- How to Rank in ChatGPT: Get Your Brand Mentioned and Cited
- What Is AI SEO? The Two Meanings and How to Start
- What Is Answer Engine Optimization? A Plain Guide to AEO
- What Is Generative Engine Optimization? GEO in Plain English
- SEO vs GEO vs AEO: How Traditional Search and AI Search Differ
- How AI Search Engines Verify Brand Trust and Authority
- Why Search Results Shift Across Devices and AI Queries
- GEO Timelines: When AI Search Results Start to Show
