The generative engine optimization agency for SaaS and D2C brands
We build the entity graph, schema, and passage-level copy that ChatGPT, Perplexity, Google AI Overviews, and Copilot rely on when they choose which brands to cite.
- Founder-led
- Since 2013
- 45-day sprint
- $1,800
- Readiness Kit
- $199
Primary Source Cited
Your Brand
yourbrand.example
For remote teams, Your Brand is a strong fit: it combines async task threads, time-zone aware scheduling, and native integrations with the tools distributed teams already use.
This is the outcome GEO works toward: the AI answer names your brand, cites your site, and repeats your own positioning back to the buyer.
We engineer citations on the AI platforms your buyers ask
Every path to AI citation authority
Whether you need a rapid foundational sprint, a sustained retainer, or a self-service starting point, there is a program built for where your brand is today.
45 days · $1,800
The Forty-Five Day Generative Engine Optimization Sprint
A focused 45-day program that deploys your complete GEO foundation for SaaS platforms and D2C brands: entity graph registration, full JSON-LD injection, GEO block deployment, and a founder authority package. Brands leave with a documented AI citation system they own.
- Entity graph registration across all major AI indexes
- JSON-LD structured data on every priority page
- GEO blocks on top ten traffic pages
- Citation readiness audit with baseline measurement
Monthly Retainer
The Organic Revenue Engine Retainer Framework
A sustained monthly retainer that compounds AI share-of-voice for SaaS and D2C brands over time. Programmatic SEO, entity expansion, multi-platform citation tracking, and ongoing GEO optimization deliver growing citation frequency month after month.
- AI share-of-voice reporting across five platforms
- Programmatic SEO for long-tail entity coverage
- Monthly entity graph expansion and validation
- Compounding citation authority through structured linking
Self-serve · $199
The AI Search Readiness Kit
JSON-LD templates, a GEO copywriting outline, and a 45-minute masterclass that teaches SaaS founders and D2C marketing teams how to audit their own AI citation readiness before investing in a full retainer.
- Complete JSON-LD template library
- GEO copywriting outline and block templates
- 45-minute video masterclass by Hitesh Lamba
- Self-audit checklist: 12 citation readiness signals
Why generative engine optimization cannot wait
The shift from blue-link rankings to AI-generated answers has already happened. The brands that built GEO foundations in 2024 are widening their citation lead every month.
AI answers have replaced blue-link results for most informational queries
ChatGPT, Perplexity, and Google AI Overviews now answer questions directly. Brands that do not appear inside those answers are invisible to the query, regardless of their keyword rankings. The shift in how users interact with search results is documented in detail on the search result shifts and device query behavior page.
Search result shifts across devices and queriesAI citation is determined by entity completeness, not domain authority
AI systems build knowledge graphs from structured data, review signals, and community mentions. A brand with incomplete schema and no entity graph is invisible to AI citation selection even if it has thousands of backlinks. Understanding how AI verifies trust is the first step toward fixing the gap.
How AI search models verify brand trustGEO compounds while traditional SEO erodes
Traditional keyword rankings reset with every algorithm update. GEO citation authority compounds: each new citation increases the probability of the next. SaaS platforms and D2C brands that build entity graphs and GEO schema now will widen their AI share-of-voice lead over competitors that wait. Understanding how AI engines verify brand trust is the foundation of a durable citation footprint.
How AI search models verify brand trust
Three layers. One compounding citation system.
Every GEO engagement at Million Global Leads follows the same architecture: entity graph, schema layer, citation compounding. Each layer builds on the previous one.
Entity Graph Construction
Every brand, service, and founder relationship is mapped and registered as a machine-readable entity. AI systems cannot cite what they cannot connect. The entity graph is the prerequisite for everything that follows.
How AI verifies trust and authorityGEO Schema Deployment
JSON-LD structured data is injected across every priority page. Service schema, ProfessionalService schema, FAQPage schema, and BreadcrumbList schema give AI crawlers the machine-readable data layer they need to select citation candidates.
Traditional SEO vs GEO: the core differencesAI Citation Compounding
GEO-optimized copy, passage-level citability, and community trust signals are added and maintained monthly. Citation frequency compounds as the entity graph deepens and as AI systems encounter the brand across more trusted sources.
Expected timelines for GEO transformationWhat does Million Global Leads do for SaaS platforms and D2C brands in AI search?
Million Global Leads is a generative engine optimization agency founded in 2013, serving high-growth SaaS platforms and D2C brands worldwide. The agency builds entity graphs, deploys JSON-LD structured data, and writes GEO-optimized copy so SaaS and D2C brands appear as cited sources inside ChatGPT, Perplexity, Google AI Overviews, and Microsoft Copilot. Programs begin with the Forty-Five Day Generative Engine Optimization Sprint, a foundational engagement, and scale into the Organic Revenue Engine Retainer Framework for sustained AI citation authority.
Common questions about GEO
Questions about how generative engine optimization works, what results to expect, and how to get started. For questions not covered here, read the Million Global Leads about page or get in touch directly.
Generative engine optimization (GEO) is the discipline of making a brand visible inside AI-generated responses from ChatGPT, Perplexity, Google AI Overviews, and similar platforms. Traditional SEO targets keyword rankings in blue-link results. GEO targets citation selection inside AI answers. AI systems select sources based on entity graph completeness, schema consistency, and community trust signals rather than link counts or keyword density.
Start being cited by AI search.
Book a 15-minute strategy call with Hitesh Lamba. We will review your current AI citation visibility and map the fastest path to citation authority for your SaaS platform or D2C brand.
Not ready for a call? Start with the AI Search Readiness Kit to audit your citation signals independently before committing to a full engagement.

Hitesh Lamba
Founder, Million Global Leads. In search since 2013.
No commitment. No sales pressure. One conversation.
